Modelling to help clients anticipate price movement as feed-in tariffs give way to feed-in premiums, decarbonisation auctions, and corporate PPAs.
A market in transition.
Japan is adding solar and wind to its grid at pace, but transmission and integration constraints are struggling to keep up.
At the same time, policy is shifting away from fixed feed-in tariffs toward market-based mechanisms, including feed-in premiums, long-term decarbonisation auctions, and corporate power purchase agreements, changing how renewable and storage projects get financed.
That shift is opening up a new wave of investment across renewables, storage, and decarbonised thermal generation.
Endgame Analytics brings clients in Japan the same rigorous modelling and forecasting capability that underpins our Australian work, paired with direct, one-on-one engagement so our analysis stays grounded in each client’s specific position in the market.
Our services, applied to Japan
Modelling for grid and investment decisions
Quantitative simulation of Japan’s evolving grid and market conditions, supporting decisions on renewables, storage, and thermal asset investment.
Navigating Japan’s policy shift
Analysis grounded in Japan’s regulatory environment, including METI-led market reform, helping clients understand the practical impact of redesign.
Purpose-built tools for the Japanese market
Customised solutions that enhance data analysis and streamline operations.
Contact the Endgame Analytics Japan Team
Hayato Ono
Hayato Ono is the Japan Country Head of Endgame Analytics. Hayato has diverse experience in the energy and financial markets across Japan and the U.S., with main areas of expertise in quantitative analysis, market research, and advisory services.
Prior to joining Endgame, Hayato held a role as the Head of Advisory, Japan at Aurora Energy Research, leading the development of the firm’s advisory business in Japan.
Previously as a quantitative analyst at J.P. Morgan and Societe Generale, Hayato has provided investment research and analyses to a wide range of clients such as asset management firms, pension funds, and endowments.
Hayato is bilingual in Japanese and English and is a CFA charterholder.
Help shape our Japan price projection model
Endgame Analytics is developing a price projection model purpose-built for the Japanese electricity market, and we’re inviting a small number of clients to participate in a Japan Multi-Client Study. Over an initial three-month development period, participating clients review model outputs and share feedback directly with our team, helping ensure the final model reflects the realities of Japan’s market as it evolves. Register your interest below to find out more.